Meet The Founder

Tricia started her career as a biochemist doing academic research at Brown University.  Her ground-breaking discoveries were published in the MD Anderson 

Journal of Lymphokine and Cytokine Research.  Since then, Tricia worked in field sales, management, and directorship positions at Pfizer, Becton Dickenson, and Bristol-Myers Squibb before launching her own consulting firm in 2009. She has worked in diverse marketing, advertising and market research areas, with a particular focus on healthcare at all junctures of campaign development, including device and orphan drug markets, oncology, diabetes, CNS, cardiovascular, ACA market impact, and MD/DTC integrated marketing solutions in our healthcare division.  Tricia also leads our consumer brand initiatives and has worked on platinum account campaign development with Porsche, Volvo, Ford, Barbour, Hershey, AT&T, PNC Bank and J McLaughlin, as well as in our political polling group on the 2014 Pennsylvania Gubernatorial primary, and predictive analytic modeling for the 2016 Presidential Election and 2018 NJ Midterm Elections. She brings peerless strategic insight to your project and looks forward to working on your next solution.